Beringer

Opportunity:

The goal of the Landing Page was to increase the number of qualified leads using a 2-for-1 Wine Tasting event.

Actions / Features:

A new designed landing page that leveraged the strong brand, imagery from the iconic Beringer estate, a strong testimonial from Wine Spectator, and FaceBook likes to validate and support the quality of this iconic brand.

Result:

The page helped increase qualified leads by 20% over the control.

 

 

 

Beringer Landing Page

  • Art Direction

Result: The page helped increase qualified leads by 20% over the control.




FUNCTION: Art Direction + Design
DISCIPLINE: Strategy + Brand Management + User Experience
INDUSTRY: Food & Beverage