Plated Landing Page

 

Opportunity:

Plated is a new meal delivery service that needed to educate their customers in a competitive landscape.

Actions / Features:

This responsive landing page design was part of a site-wide UX assessment and coincided with a new TV and radio spot launch.

• Simple head and subhead with clearly stated value propositions

• Offer placed in a persistent ‘sticky’ bar makes the offer ever present

• Single, bold CTA introduces users to the plan selection and membership flow

Plated Landing Page

  • Art Direction

FUNCTION: UX Design + Art Direction
DISCIPLINE: Strategy + User Experience +Information Architecture
INDUSTRY: Meal Delivery