Why Mobile Site Optimization Matters—6 Best Practices for Mobile Design

Posted by on Feb 17, 2012 in Articles | One Comment

The growing popularity of smartphones has sparked a dramatic increase in mobile search traffic over the past three years. As of the third quarter of 2011, the Nielsen Company reports that 43% of US mobile users own a smartphone, representing a 15% increase year-over-year from October 2010 to October 2011. Thanks to this spike in […]

Beringer Landing Page

Posted by on Jul 1, 2011 in 22% Lift in CTR, Work | No Comments

[nggallery id=7]   The most memorable wine tasting destination in Sonoma is quite easily Beringer Estates. Of course their wine is delicious, but the Beringer Estate and the Gothic style of the Rhine House is exquisite. Therefore the approach for the landing page was to leverage that experience using the iconic Rhine House – a […]

Viking River Cruises Landing Pages

Posted by on Jun 10, 2011 in 42% Lift in CTR, Landing Page | No Comments

[nggallery id=4]   Viking River Cruises offers deluxe river cruising throughout Europe, Russia, and China. This is a selection of landing pages that focused on ‘Brand’ and ‘Regional’ search terms. [box type=”info”] The landing page created for ‘Brand’ and ‘Europe’ related search terms was A/B tested and resulted in an impressive 42% increase in conversion […]

Cellar 360 Landing Page

Posted by on Jun 1, 2011 in Landing Page | No Comments

[nggallery id=9] The concept for the Cellar 360’s redesign was to build a site that is more in line with the brand experience. Cellar 360 is located in Ghirardelli Square, San Fransisco and as the namely implies, looks much like a wine cellar with a red brick façade. The logo is recreated digitally to reflect […]

Business.com Landing Page

Posted by on May 11, 2011 in 12% Lift in CTR, Landing Page | No Comments

[nggallery id=2]   Business.com is a leading business search engine and business directory designed to help its users find companies, products, services and information. They requested a redesign that was clean and professional that allowed them to include revenue generating widgets with their SERP listings.  The solution was to prioritize content and to make links […]

Bob Vila Contractors Brand and Website

Posted by on May 2, 2011 in Web Design | No Comments

[nggallery id=3] BobVilaContractors is a sister site to BobVila.com that connects homeowners with contractors. FUNCTION: Art Direction + Design DISCIPLINE: Strategy + Brand + User Experience INDUSTRY: Building Products and Services

Creating Better Web Forms

Posted by on Apr 25, 2011 in Articles | No Comments

You work hard for your clients. You create ad campaigns, speak at conferences, blog about new technologies, spend countless marketing dollars, all in an effort to send more clients to your site and garner their business. All your efforts may be in vain if your conversion point is a poorly developed form on your website […]

Youtopia Brand and Website

Posted by on Apr 25, 2011 in Branding, Web Design | No Comments

[nggallery id=5] Youtopia was conceived as a health and fitness site. The client requested a ‘magazine look’ and was not so concerned with SEO. The concept was to engage the user with a competition to design the home page that would rotate each month and encourage user engagement and retention. These are mock-ups that show […]

Fire Safe Online Website

Posted by on Apr 1, 2011 in Branding, Web Design | No Comments

[nggallery id=6] A sister site to Banham in the UK, Fire Safe Online provides information and tools for fire safety and protection. FUNCTION: Art Direction + Design DISCIPLINE: Strategy + Logo Development + User Experience INDUSTRY: Household Appliances and Services